- Network Services -

WiFi Engagement & Analytics

Access valuable data and analytics that help you build detailed visitor profiles and better understand how visitors are moving around your space.

It's time to optimize your WiFi network

Telesystem’s WiFi Engagement & Analytics platform is unrivaled in its power and flexibility; whether that’s capturing key visitor data, building detailed visitor profiles and reports, or segmenting data to improve visitor engagement, we offer the tools and reporting functionality to transform your physical space and deliver exceptional visitor experiences.

With our cloud software enabled over Telesystem Managed WiFi hardware, your business can access key demographic and behavioral visitor data, and optimize your space as needed. 

Capture real-time visitor data and insight including name, age, gender, social interests, contact information, frequency of visits and more.

You can also capture detailed information about how visitors move around your venue and utilize space through a variety of reports including footfall, zone flow, heatmaps, dwell, and dots on the map. All of the data collected is stored within a centralized, enterprise-class reporting suite, ready for you to analyze and use to make informed decisions.

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Build Profiles

Get to know your visitors and build detailed profiles

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Segment Data

Easily segment data to understand your visitor groups

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Custom Marketing

Use the data collected to deliver personalized marketing campaigns

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Optimize Venues

Optimize your space based on how your visitors move around

- WATCH THE VIDEO -

WiFi Engagement & Analytics

Learn how Telesystem WiFi Engagement & Analytics can help your business capture detailed visitor information to transform your physical space, deliver exceptional customer experiences and drive revenue.

WiFi Engagement & Analytics Use Cases

Movement Intelligence

Location analytics is integrated over your WiFi network and uses de-identified MAC address ‘signals’ to understand how visitors move around your venue. We use geo-fencing technology to create zones for specific areas, such as a new clothing range or food stall, to establish footfall journeys and identify the hotspots within your store for different customer segments.

All this data is then fed into the analytics portal where you can optimize your venue based on real-time information and what purchases customer are considering. Finally you can action this data with proximity marketing by driving campaigns that are triggered by a WiFi user’s location, behavior or demographic.

Key Features:

    • Track your customers’ movements around your venue
    • Identify visitor journeys and paths
    • Footfall and heat mapping
    • Ability to create floor plans and add your hardware
    • Zone creation and management
    • Real time reports on journey management
    • Sensor management

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Advanced Wayfinding

Our proprietary blue dot Advanced Wayfinding technology offers real-time location tracking indoors, and the ability to create highly personalized and end-to-end navigation experiences for patients, guests, and employees.

Branded digital maps support user friendly indoor navigation with point-to-point directions to guide users to their destination, managed via a universal CMS. 

Key Features:

  • Accurate blue dot positioning within 1.5 meters
  • Step-by-step route audio instructions
  • Rerouting notifications
  • Location-based messaging and alerts (geofencing)
  • Highly intuitive UI/EX
  • Mobile responsive web accessibility (non-app/non-mobile users)
  • Data insight about facility usage and navigation patterns

 

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GET STARTED

 

Experience our consultative approach to discovering solutions that
best meet the needs of your business.

 
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